Archive for October 19, 2021

Tuesday, October 19, 2021 [Tweets] [Favorites]

The Best Mac External Displays

Scharon Harding:

Apple held its fall event was today, and the stars of the show were the M1 Pro and M1 Max announced for the new MacBook Pros. We even got new AirPods and word on macOS Monterey. But all was quiet on the displays front. Hope for a larger iMac with Apple Silicon to accompany the 24-inch model announced in April was not rewarded, and the Apple Pro Display XDR is still Apple’s only standalone monitor. If you were waiting for today’s event to help you select the next screen to run macOS on, we feel your pain. We can’t force Apple to release new displays, but we can round up some non-Apple PC monitors worth considering if you need something now.

The best option still seems to be the LG 5K. I wonder whether it’s improved from the earlier models that so many people seemed to have problems with.

Marc Edwards:

If you’re considering an external display for your Mac, there’s a few important decisions to make.

Previously:

Update (2021-10-21): Craig Mod:

because apple didn’t announce a new monitor on Monday, my old 22” 4K LG died today … there is no obvious replacement? I am so monitor befuddled. It’s a weird moment in the world of monitors. Goldilocks, where are you?

Apple Music Voice Plan

Apple:

The Apple Music Voice Plan offers subscribers access to the service’s catalog of 90 million songs; tens of thousands of playlists, including hundreds of brand new mood and activity playlists, personalized mixes, and genre stations; as well as the award-winning Apple Music Radio — all through Siri for just $4.99 per month.

[…]

Apple Music Voice Plan subscribers will get a customized in-app experience with suggestions based on the listener’s music preferences and a queue of recently played music through Siri. Within the app there will also be a dedicated section called “Just Ask Siri” where subscribers can learn tips to optimize Siri for Apple Music.

For access to Apple Music’s premium offerings, including Spatial Audio and Lossless Audio, Lyrics, Music Videos, and more, subscribers can easily switch to Apple Music’s individual plan for $9.99 per month or family plan with up to six accounts for $14.99 per month at any time.

Benjamin Mayo:

so if you have the Voice Plan the Music app will show you a list of things you can ask Siri to play, but no play button lol!

John Gruber:

This plan struck me as weird when it was announced during the keynote, but it makes sense for the way many people use Apple Music: by just asking Siri to play whatever, where “whatever” is a particular song, a particular artist, or a particular mood.

[…]

Amazon Music has a $4/month Echo plan that is very similar, but Amazon’s Echo plan is limited to one single Echo device or Fire TV.

Update (2021-10-21): Alex Brooks:

Coldplay

App Tracking Transparency Helps Apple’s Ads

Eric Benjamin Seufert:

Last week, Apple introduced a new ad unit to the App Store: a paid placement on its Search page. Rumors of this new unit had circulated previously, although the notion that Apple would increase the density of ad placements in the App Store was wholly predictable, as I assert in this piece and this piece. Apple is expanding its mobile advertising platform in parallel with the rollout of the App Tracking Transparency (ATT) privacy policy, which presents meaningful commercial challenges to other mobile ad platforms and will likely diminish their operational efficiency.

With ATT, Apple has robbed the mob’s bank. In bolstering its ads business while severely handicapping other advertising platforms — but especially Facebook — with the introduction of a privacy policy that effectively breaks the mechanic that those platforms use to target ads, Apple has taken money from a party that is so unsympathetic that it can’t appeal to a greater authority for redress. Apple has brazenly, in broad daylight, stormed into the Bank of Facebook, looted its most precious resource, and, camouflaged under the noble cause of giving privacy controls to the consumer, fled the scene.

John Gruber:

I guess this money is too good to pass up. But Apple pushing further into mobile advertising now — right after launching this App Tracking Transparency feature — just looks cheesy. It’s ham-fisted.

Nick Heer:

From a consumer’s perspective, there is some logic to the argument Apple is making and which is echoed by the W3C. Using only first-party data to target advertising fits with the existing business relationship a user has with a company. If I have tracking enabled, I fully expect Apple to use my App Store purchase history to show me ads for other apps. If I use one of Facebook’s apps, I will not be surprised if it uses the accounts I follow and things I search to inform the advertising it shows me. But if I launch some other third-party app, I only know that some undisclosed SDK will inform the ads Facebook and Google show me elsewhere because I am in this industry and I write this website. It’s the same thing for ad tracking across the web.

But if platform owners get to claim that the activity that occurs in their own apps and third-party apps that are required to use a specific payment mechanism, that gives them a diabolical first-party advantage.

Alex Heath:

Apple’s rule for other developers: you have to ask users if they want to be “tracked” for ad targeting

But Apple’s own ad tracking is “personalization,” which sounds much less nefarious

Marko Karppinen:

You can absolutely implement on-device ad personalization the way Apple does, and Apple will not require you to pop up the App Tracking Transparency consent dialog for that

You can implement it the way Apple does by only using your own data, but you won’t get the results that Apple does because it gets extra data by virtue of being the platform owner and exclusive app distributor.

Dan Masters:

Classic Apple dark pattern! Compare the primary action for Apple’s ad tracking prompt vs the App Tracking Transparency modal, pictured above

Ben Lovejoy:

The Financial Times reports that because Apple’s own search ads effectively let developers target users by interests, it became much more appealing once ATT rules came into force.

Apple’s advertising business has more than tripled its market share in the six months after it introduced privacy changes to iPhones that obstructed rivals, including Facebook, from targeting ads at consumers.

[…]

Branch, which measures the effectiveness of mobile marketing, said Apple’s in house business is now responsible for 58 per cent of all iPhone app downloads that result from clicking on an advert. A year ago, its share was 17 per cent.

[…]

That is set to see Apple’s ad business revenue climb from $5B this year to $20B/year within three years, estimated one research group.

[…]

Media analyst Eric Seufert has previously made the same point – that Apple’s ad business does give itself privileges unavailable to competitors. However, he said the analysis behind the FT piece may overstate the position, for several reasons[…]

Patrick McGee:

What has made Search Ads suddenly attractive is not any new feature but the fact that Apple has rendered the rest of the ad industry “blind” in the iOS universe, says @kochavaofficial, whose own data has Search Ads up 69% since June, while rivals are down 43%(!) on average.

Damien Geradin:

Last year, I attended a hearing where Apple and its lawyers swore that its privacy changes were not in any way motivated by a desire to grow its advertising activities, which would remain totally marginal.

Previously:

Update (2021-10-21): Dare Obasanjo (via Dan Grover):

Every social app will eventually become a shopping app, even Twitter. As Apple has killed the ability to track ad effectiveness outside apps via ATT, the industry reaction is to bring all commercial activity within apps.

Update (2021-10-28): Sami Fathi (Hacker News):

Apple’s privacy rules are “negatively affecting” Facebook, and its business, Facebook CEO Mark Zuckerberg claimed during its most recent earnings call.

Update (2021-10-29): Nick Heer:

I truly believe Apple had good intentions with App Tracking Transparency, and I fully buy its premise. But it is shaping up to be a letdown on both sides of advertising. Apps are not respecting users’ choices and tracking them anyway, while Apple is — at the very least — appearing to behave anticompetitively by restricting what is available to third-party advertisers while expanding its own ads business.

Update (2021-11-12): Dave Mark:

This just popped up in Apple News.

Turn on Personalized Ads? Nah, no thanks.

Eric Benjamin Seufert:

In this article, I’ll make the case that ATT advantages Apple’s own ad network, and I’ll propose remedies that would bring the applicability of ATT to parity across Apple’s ad network and the broader advertising ecosystem. Note that Apple’s documentation for its ads platform and privacy controls is vague in places, and the logic it uses to power certain protocols is non-public. I attempt in this article to document all claims with authoritative resources, but in some cases that is not possible and I rely on direct experience and anecdotes.

Amazon Knockoffs and Search Placement

Aditya Kalra and Steve Stecklow (via Hacker News):

A trove of internal Amazon documents reveals how the e-commerce giant ran a systematic campaign of creating knockoff goods and manipulating search results to boost its own product lines in India - practices it has denied engaging in. And at least two top Amazon executives reviewed the strategy.

Adrianne Jeffries and Leon Yin (via Hacker News):

An investigation by The Markup found that Amazon places products from its house brands and products exclusive to the site ahead of those from competitors—even competitors with higher customer ratings and more sales, judging from the volume of reviews.

Nick Heer:

Earlier this year, Mother Jones cited several journalists who, in the words of one, claimed that Amazon is “the only company [they have] dealt with that has directly lied to me”. Several reporters used that word, “lie”, or said the company was deceitful in its responses to journalists — that it goes far beyond a typical carefully worded corporate message.

Manish Singh (via Slashdot):

Five members of the House Judiciary Committee have accused (PDF) Amazon’s top executives of either misleading or blatantly lying to it about its business practices and said they are considering an investigation following publication of two damning reports last week.

John Gruber:

There’s a good argument for Amazon on this front that store brands are as old as retail. That Sears did the same thing a century ago, and that Walmart does it now. And that of course retailers with house brands — including Amazon — look at sales data to choose what to make. But that’s not what Amazon — and Jeff Bezos in particular — have said under oath. Bezos left Jassy with a serious mess to clean up here.

Previously: