Monday, January 16, 2012 [Tweets] [Favorites]

Why the Video Pros Are Moving Away From Apple

Jacqui Cheng:

Which came first: Apple’s creative pro market shrinking, which might have led to dramatic changes in Final Cut Pro; or Apple’s cavalier attitude toward legacy features, which might have frightened video editors? According to the professionals we spoke to, there was already signs of an industry shift to Avid before FCPX came along, but Apple still had a very loyal and dedicated user base that it’s now turning away from.

1 Comment

Interesting article. The Mac Pro issue is not limited to the post-production industry. It's also an issue for those of us who need a powerful desktop computer and don't like glossy displays.

Side note: Jacqui Cheng should return to school and learn again the difference between its and it's (as a lot of web writers).

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