Apple Services Price Hikes 2026
Here are the new monthly prices for Apple Music and Apple One as of today:
Apple Music
- Individual: $11.99 (up from $10.99)
- Family: $19.99 (up from $16.99)
- Student: $6.99 (up from $5.99)
Apple One
- Individual: $19.95 (unchanged)
- Family: $27.95 (up from $25.95)
- Premier: $39.95 (up from $37.95)
The price increases for Apple Music come after Spotify announced its own round of price hikes earlier this year, which Apple poked fun at on social media. Even with today’s price hikes, though, Apple Music remains cheaper than Spotify.
Apple Music no longer makes sense when I’m already paying for YouTube Premium. Apple Music goes up to £11.99, YouTube Premium is £12.99 and on top of a good music service you get no ads on YouTube.
Distilling my longtime argument down to its simplest bit, I’d ask “do you want to pay $10 a month for music for the rest of your life?”
But truly, it was never going to just be $10 per month. The price was going to go up over time. It was going to get more expensive to have access to the same music.
If you purchase your music, though, I think most people would reach a point in their life where they stop buying new music entirely or they’re only buying a few albums per year. The cost of music would go down for you over time.
That was my thinking, too, but then I found that music I’ve purchased from Apple won’t work on my HomePod. I refuse to condone that behavior, so now I have two solid reasons not to subscribe to Apple Music.
While the monthly and annual prices of AppleCare+ plans for Macs and iPads received a slight increase this week, AppleCare One continues to start at $19.99 per month in the U.S., making the multi-device plan even more valuable.
Previously:
- Apple Financial Statements: Products vs. Services
- Apple Hardware Price Hikes
- Apple’s Q2 2026 Results
- Apple Services in 2025
- AppleCare One
- Spotify Profitable
- AppleCare+ Only As a Subscription
- Apple Services Price Hikes
Update (2026-08-28): Joe Rossignol:
As a result of the Apple TV price increase, the Apple One Individual bundle has also gone up in price, with all of today's changes outlined below.
- Apple TV (Monthly): $14.99 per month (up from $12.99 per month)
- Apple TV (Annually): $119 per year (up from $99 per year)
- Apple One (Individual): $21.95 per month (up from $19.95 per month)
Apple TV is now just as expensive as the Apple TV!
Previously:
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Music you purchased from Apple won’t work on your HomePod? What is causing that issue? It’s unacceptable when “vertical integration improves experience” is Apple’s excuse for so much proprietary nonsense
"then I found that music I’ve purchased from Apple won’t work on my HomePod."
I use my HomePods to play music that I stream from my iPhone or iPad. When you say purchased music won't work, I'm not sure what you mean. Are you saying that you can't start playing it via Siri on the HomePod? Because when you AirPlay music, you can play anything in your library. I don't use Siri to play music on device, because it rarely plays what I ask. This is especially problematic with classical music, where it's anyone's guess how it is listed on Apple Music and how to actually get Siri to find something, especially considering the pronunciation of uncommon names of conductors or soloists.
@Kirk It’s discussed in the linked post, but in brief: certain purchased albums don’t exist when invoked via Siri. I have to manually AirPlay them even though I already purchased them from Apple specifically so that they would be available in its cloud.
