Wednesday, May 27, 2026

Halide Mark III

Ben Sandofsky:

Mark III is now available in the App Store. This post highlights the major new features, starting with Looks, which produce gorgeous photos straight-out-of-camera.

[…]

Inspired by “Less, but better,” we partnered with the renowned Hollywood colorist Cullen Kelly to develop a succinct set of gorgeous, physically accurate processes exclusive to Halide. Each look was engineered with a specific intent. We verified every look thousands of times on real-world reference photos.

[…]

As Mark III became better and better, I actually missed its results when I reached for a standalone camera. I figured a lot of people might feel the same. So we’re excited to announce that Halide now lets you import RAW files from standalone cameras to apply the same magic that defines Halide.

I like the idea of looks, and the Apple vs. Halide Rembrandt comparison is striking, but I don’t like the workflow of making these decisions from my phone.

Previously:

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As a photographer, the last thing I want is an app with opinions.


@Christopher Not sure what you mean. Aren’t they all opinionated in terms of how the photo is “developed”? Certainly Apple’s is. Some give more choices than others.

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