Apple Acquires Mayday Labs
Apple acquired Canadian startup Mayday Labs in April 2024, according to a European Commission listing, spotted by French blog MacGeneration.
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Mayday Labs founder Jeremy Bell confirmed that his company had been acquired in a since-deleted April 2024 blog post, but he did not mention Apple at that time.
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Mayday Labs had developed an AI-powered calendar, task manager, and scheduling assistant for the iPhone, iPad, and Mac. The all-in-one app used AI to automatically schedule your events and tasks at ideal times, and it could learn your scheduling preferences and daily patterns over time to further optimize your calendar.
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I don't see a problem with buying their way out of this situation.
Well, except that that's how we got Siri in the first place.
Hopefully they do a bit more due diligence this time.
It is interesting that this is basically the core of the vaporware feature they promised. Maybe by this Fall they will have it integrated and working finally. On the newest iPhones only, of course.
The problem as I see it is that Apple should be able to see these really obvious use cases. Spin up an internal team, and realize that 80% success rate isn't enough.
Then they are capable of doing this with a bog standard algorithm. A team of 5 devs is all out takes.
Instead Apple stumbles around like an Australian att October fest and gets ripped off left right sand center.
Nothing useful will come of this.
I have no use for something that would actively manage my calendar (without knowing many of the real world constraints that affect it), but for years I want to invoke Siri over a FB event, photo of event poster, website of an event etc. and say “add this to my work calendar”.
That seems much simpler, and entirely within capabilities of even GPT-3, but no such luck, not even with Apple Intelligence or touted Visual intelligence.
