Tuesday, September 15, 2020 [Tweets] [Favorites]

Apple One

Apple (MacRumors, Hacker News):

  • Individual includes Apple Music, Apple TV+, Apple Arcade, and 50GB of iCloud storage for $14.95 per month.
  • Family includes Apple Music, Apple TV+, Apple Arcade, and 200GB of iCloud storage for $19.95 per month, and can be shared among up to six family members. 
  • Premier, where available, includes Apple Music, Apple TV+, Apple Arcade, Apple News+, Apple Fitness+, and 2TB of iCloud storage for $29.95 per month, and can be shared among up to six family members.

Update (2020-09-22): Ben Thompson:

To me the biggest hangup is the first one: the degree to which a bundle is compelling is the degree to which it is integrated with and contributes to a company’s core business model, and, in contrast to these other four companies, it’s a bit of a stretch to see how Apple One really move the needle when it comes to buying an iPhone or not.

Update (2020-09-28): Tanner Bennett:

Great ATP segment on the shortcomings of Apple zone by @siracusa

8 Comments

Interestingly, the Canadian pricing seems to be substantially (well, a few bucks) cheaper than the American slate; compare https://www.apple.com/ca/apple-one/.

Coming next year: Apple One Plus (er, excuse me, One+).

I'm only interested in TV+, and probably wouldn't mind getting a bit more iCloud storage. Not interested in Music, definitely not interested in Arcade. Fitness+ & News aren't available in Germany. So Apple One isn't for me. (Wonder if they'll ever include Apple Care… don't think they will. I wouldn't… would leave it tied to the actual hardware purchase.)

Apple Care? A lot less these days than they used to! (🥁 sorry, couldn't help myself.)

Like you, the bundle doesn't appeal to me at all. In fact none of the services interest me, except for iCloud, which I still use on the free 5 GB tier. Hopefully its à-la-carte pricing will remain, though.

I am a bit annoyed that the Premier bundle isn’t available outside the US, since it is the only one that matches the 2TB iCloud storage plan we currently pay for to back-up family devices and share photos (we have around 275GB of storage used by a family of 4, which makes me think the other storage plans are woefully inadequate and sized to incentivize up-sells).

The only thing I actually need is Arcade (the kids love it, and the games are nicer and less violent than AAA console titles). TV+, well... no. It’s convenient, but unless it starts bundling more movies, my local provider blows it out of the water and is free with the fiber service.

Also, there is no clear explanation of how the Family plan would coexist with both the 2TB iCloud plan and the iTunes Cloud Library service I still have instead of Apple Music, or how migration would work.

So I’m pretty hesitant to consider getting Apple One, although I might eventually end up paying around the same just because I don’t live in an anointed territory.

So if I don't have a family, I have to pay nearly 5x more per person and I get 150GB less iCloud? F U Apple.

If you don't have a family, you can get the Individual plan and then supplement iCloud storage as before. 100 GB for $16 total; 250 GB for $18 total.

My point was, if it costs $3.33/month per person for a family of 6, where's my individual plan for $3.33/month?

Of course it's not just Apple -- last time I checked on average cell plan rates in the U.S. it was like $100 per month for an individual plan with 3GB of data but $150 per month could get you a family plan for 4 people with unlimited data. What the hell? To me these types of rates don't seem like deals for families, they seem like punishing overcharges for the rest of us.

Well, Since Arcade isn't available in Hong Kong ( For whatever strange reason ), which means HK wont be getting any of these.

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