Apple vs. the PC Industry
To put Apple’s current industry position in perspective, the company probably sold somewhere between 60-65 million iOS devices last quarter. (I’m guessing ~50 million iPhones, ~10-12 million iPads, and a handful of million iPod Touches.) The average selling price of a PC has fallen to under $400. The average selling price of an iPhone has been estimated to be as high as $660. So while iOS devices, taken as a whole, might still fall a few million units short of the PC industry, they’re clearly generating more in revenue.