Thursday, December 4, 2014

The Right Way to Ask Users to Review Your App

Matt Galligan:

Asking for a rating is binary. Users will either rate your app, or they won’t. But the rating itself is not binary — they may still rate your app poorly, such as if they’re annoyed by being asked.

By adding a question into the equation you can actually get valuable feedback from users that aren’t enjoying the app. Tapping “not really” presents our readers with a different question, specifically requesting their feedback. “Yes” will separately lead them to an ask for a rating.

Marco Arment:

Only asking for ratings from people who first claim to like you feels a bit like ratings manipulation.


Overcast barely “asks” for reviews at all — it simply includes this section in the Settings screen, and not even on top.

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