Wednesday, October 2, 2013 [Tweets] [Favorites]

Sustainability and the Mac App Store

Dan Counsell:

We honestly believe we build some of the best, most polished apps in the world. We sweat so many details, yet users are waiting for them to go on sale, simply because that’s the way things have been done. We now know that volatile pricing is not sustainable for us and wrong for so many reasons.

The audience on the Mac App Store is not yet large enough to sustain low prices (like the iPhone can, sometimes) – it’s just not feasible. If companies keep selling software at bargain basement prices without a large enough market, it doesn’t end well – they go out of business and if that happens, the very people who love great apps lose too.

2 Comments

I don’t think this is about the Mac App Store, it’s about devaluing your product.

MaxCDN has done the same, they have so many promotions that “list price” has become “sucker price”.

@Allan I agree. Or, put another way, the Mac App Store didn’t change what was true before, the way some people thought it might.

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