The Dagger in the Heart of the Recording Industry
We’re being told here that break-even is perhaps a third of the volume of a gold record.
Now, how do you make money in such a business? By maximizing the win. You aren’t really after gold records, you want platinums, multi-platinums, and bankable artists that can do it every two years, to make up for the 90% of losers and yield a profit.