Tech Is Dead
Software developers, entrepreneurs, technophiles—we are suffering through this transition right now. Derisive comments are made about purchasing decisions “driven by fashion,” and products deemed to insufficiently “push the envelope” are panned. Yet we can no longer anticipate healthy response to products and services offered on the strength of being superior technology; consumers don’t care. We also can not overreact to the large “tech” companies’ product offerings becoming poorer and poorer fits for us; we are no longer their core customers. Technology is now a competency, a competitive edge, but not a core value proposition.
We’re all in the consumer products and services business now.