The Helvetica Killer

Bruno Maag on Helvetica and his Aktiv Grotesk (via John Gruber):

I can appreciate why a lot of designers like Helvetica compared to Univers—Univers has a starkness about it, it’s cold. Maybe because of the antique-ness of Helvetica it has a certain charm that Univers lacks and at the same time has this neutrality, so I can see why people go for it, but if you start analysing it and going into the nitty gritty it is quite a horrendous font.