Apple had many of the best brains in the business, but until that point it hadn’t ever made a phone of its own.
And so Fadell planned a fact-finding world tour to meet experts and check out research labs of telecoms experts.
It began with one manufacturer in Malmo, Sweden - a trip which ended with all of their bags, notes and equipment being stolen from their cars while they were inside a restaurant having dinner.
“Until you can agree with us you can’t come back in this room,” Fadell recalled Jobs saying to pro-keyboarders. “If you don’t want to be on the team, don’t be on the team.” The disagreements soon stopped.
“I thought, ‘We must make this work with a stylus’,” Fadell remembered. ”Because we knew it was right, even though Steve was making a philosophical point initially saying you can just use your finger. We knew there will come a day when you’re going to need a stylus.
“We did it without his knowledge, it was behind the scenes. He would’ve ripped my head off.”
Stay up-to-date by subscribing to the Comments RSS Feed for this post.