{"id":51208,"date":"2026-03-10T21:31:01","date_gmt":"2026-03-11T01:31:01","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=51208"},"modified":"2026-03-10T21:31:01","modified_gmt":"2026-03-11T01:31:01","slug":"paul-brainerd-rip","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2026\/03\/10\/paul-brainerd-rip\/","title":{"rendered":"Paul Brainerd, RIP"},"content":{"rendered":"<p><a href=\"https:\/\/www.geekwire.com\/2026\/pagemaker-pioneer-paul-brainerd-1947-2026-aldus-founder-devoted-his-second-chapter-to-the-planet\/\">Todd Bishop<\/a> (via <a href=\"https:\/\/tidbits.com\/2026\/02\/19\/pagemaker-creator-paul-brainerd-dies-at-78\/\">Adam Engst<\/a>):<\/p>\n<blockquote cite=\"https:\/\/www.geekwire.com\/2026\/pagemaker-pioneer-paul-brainerd-1947-2026-aldus-founder-devoted-his-second-chapter-to-the-planet\/\">\n<p>In early 1984, Paul Brainerd and four engineers packed into his old Saab and another car and drove south on Interstate 5 from Seattle. They had been laid off after Kodak bought their employer, Atex, a company whose computerized text-processing systems let newspaper reporters and editors write and edit stories on video terminals instead of typewriters. <\/p>\n<p>They had six months of savings, a rough idea for a piece of software, and no company name.<\/p>\n<p>What happened next was documented years later in oral history interviews with Brainerd for the <a href=\"https:\/\/www.computerhistory.org\/collections\/catalog\/102657986\/\">Computer History Museum<\/a>, and <a href=\"https:\/\/mohai.org\/collections-and-research\/search\/item\/2019.35\/.1-%23.7\/?searchQuery=Innovation+and+Invention&amp;Stevens&amp;Nelson_Mill_Co_&amp;modules%5B0%5D=item&amp;modules%5B1%5D=collections&amp;modules%5B2%5D=library&amp;pageNum=6\">Seattle&rsquo;s Museum of History and Industry<\/a>.<\/p>\n<p>[&#8230;]<\/p>\n<p>Paul Brainerd, who went on to coin the term &ldquo;desktop publishing&rdquo; and build Aldus Corporation&rsquo;s PageMaker into one of the defining programs of the personal computer era, died Sunday at his home[&#8230;]<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twit.social\/@jeffcarlson\/116099542822097556\">Jeff Carlson<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twit.social\/@jeffcarlson\/116099542822097556\">\n<p>It&rsquo;s not hyperbole to say I wouldn&rsquo;t be where I am today without PageMaker. My school paper had a Mac Plus and swapped 3.5-in disks often to run both the Mac and PageMaker.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/jagsworkshop.com\/2026\/02\/paul-brainerd-dies-at-78\/\">Jason Anthony Guy<\/a>:<\/p>\n<blockquote cite=\"https:\/\/jagsworkshop.com\/2026\/02\/paul-brainerd-dies-at-78\/\">\n<p>Desktop publishing was one of the biggest reasons I obsessed over computers in the late &rsquo;80s and early &rsquo;90s. Though I spent more of my time in QuarkXPress than PageMaker, I can trace my early creative and business ambitions to the software and industry Brainerd pioneered.<\/p>\n<\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Todd Bishop (via Adam Engst): In early 1984, Paul Brainerd and four engineers packed into his old Saab and another car and drove south on Interstate 5 from Seattle. They had been laid off after Kodak bought their employer, Atex, a company whose computerized text-processing systems let newspaper reporters and editors write and edit stories [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2026-03-11T01:31:05Z","apple_news_api_id":"64646c87-4a13-4660-ac9a-dc017688d07a","apple_news_api_modified_at":"2026-03-11T01:31:05Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/AZGRsh0oTRmCsmtwBdojQeg","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[1108,295,30,208,134],"class_list":["post-51208","post","type-post","status-publish","format-standard","hentry","category-technology","tag-aldus-pagemaker","tag-history","tag-mac","tag-rip","tag-typography"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/51208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=51208"}],"version-history":[{"count":1,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/51208\/revisions"}],"predecessor-version":[{"id":51209,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/51208\/revisions\/51209"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=51208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=51208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=51208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}