{"id":51092,"date":"2026-02-25T16:53:45","date_gmt":"2026-02-25T21:53:45","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=51092"},"modified":"2026-03-30T13:52:10","modified_gmt":"2026-03-30T17:52:10","slug":"mac-app-store-search-not-showing-mac-apps","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2026\/02\/25\/mac-app-store-search-not-showing-mac-apps\/","title":{"rendered":"Mac App Store Search Not Showing Mac Apps"},"content":{"rendered":"

Jeremy Provost<\/a>:<\/p>\n

\n

When you search for Morpho, the App Store automatically flips you over to iPhone & iPad Apps, even though there’s a perfectly good Mac app that matches the search.<\/p>\n

To add insult to injury, searching for Morpho on the iPhone or iPad App Store does<\/i> show our app first. But specifically because we’ve built a Mac app,<\/i> our app doesn’t show up in the list of iPhone & iPad Apps on the Mac App Store. For being a good platform-citizen, we’ve been rendered virtually invisible in search.<\/p>\n<\/blockquote>\n

I’ve seen this happen with several apps, including Morpho.<\/p>\n

\n

I don’t know when this changed, but now it makes sense why 2025 was our worst year for Morpho downloads on the Mac.<\/p>\n

If the Mac App Store can’t be bothered to promote, you know, actual Mac apps,<\/i> then I don’t know what the point is for developers or customers.<\/p>\n<\/blockquote>\n\n

Jeremy Provost<\/a>:<\/p>\n

\n

I tried it again, and it’s true: searching for Morpho now defaults to Mac Apps.<\/p>

I wish I knew why this happened, why it’s working now, and whether it’s truly fixed or could happen again.<\/p>\n<\/blockquote>\n\n

Jeremy Provost<\/a>:<\/p>\n

\n

Here’s a report on Reddit<\/a> that the same thing is happening for another app, but only in certain countries.<\/p>

Ultimately, it seems that with the launch of Morpho Converter 3.0<\/a> there were enough searches or downloads to “upgrade” it to defaulting to Mac Apps.<\/p>\n<\/blockquote>\n\n

Previously:<\/p>\n