{"id":49230,"date":"2025-09-10T15:18:45","date_gmt":"2025-09-10T19:18:45","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=49230"},"modified":"2025-09-30T16:14:24","modified_gmt":"2025-09-30T20:14:24","slug":"design-is-how-it-works-2","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2025\/09\/10\/design-is-how-it-works-2\/","title":{"rendered":"Design Is How It Works"},"content":{"rendered":"

Jordan Golson<\/a>:<\/p>\n

10:01 am: We start with a quote: “Design is not just what it looks like and feels like. Design is how it works.” — Steve Jobs<\/p><\/blockquote>\n\n

How many of us groaned at that? This has got to be the worst invocation of Steve Jobs’ memory given how this year’s redesign seems to be pretty much the opposite of that ideal.<\/p>\n\n

Dan Moren<\/a>:<\/p>\n

\n

Always good when the keynote stream starts with me doing a spit take.<\/p>\n<\/blockquote>\n\n

M.G. Siegler<\/a>:<\/p>\n

I’m not really sure why Apple chose to open their 2025 iPhone event<\/a> with the famous “Design is not just what it looks like and feels like. Design is how it works.”<\/em> quote. It preceded a video focused on design elements of Apple products that I guess was meant to show case how well all their products work together? It was a nice little video. But overall, I don’t think this year was more about design than any other Apple keynote.<\/p><\/blockquote>\n\n

Dave Wood<\/a>:<\/p>\n

I’m still shocked Apple completely glossed over #iOS26 \/ #LiquidGlass. The event was short, so I bet they had planned for 30 minutes on it and were too embarrassed to even show it.<\/p><\/blockquote>\n\n

Adam Overholtzer<\/a>:<\/p>\n

\n

Imagining constantly repeating a quote without ever taking its meaning to heart.<\/p>\n<\/blockquote>\n\n

rasputin<\/a>:<\/p>\n

\n

They’re trolling us<\/p>\n<\/blockquote>\n\n

Rebecca Sloane<\/a>:<\/p>\n

\n

I feel like we were watching in real time Tim Cook convince himself that liquid glass is the right direction<\/p>\n<\/blockquote>\n\n

Saagar Jha<\/a>:<\/p>\n

\n

We care a lot about design which is why we are about to introduce the worst designed OS in years<\/p>\n<\/blockquote>\n\n

René Fouquet<\/a>:<\/p>\n

Quoting Steve Jobs with “Design is how it works” and then shitting the bed with #LiquidAss is bold.<\/p><\/blockquote>\n\n

Mario Guzmán<\/a>:<\/p>\n

\n

Ballsy for Tim Cook to say “design is how it works” because Liquid Glass is absolute crap for usability and accessibility. Stacking views just for effect is consideration for Apple and not its users.<\/p>\n<\/blockquote>\n\n

Jeff Johnson<\/a>:<\/p>\n

\n

This “design is how it works” shit seems like a recognition of how bad Liquid Glass is and an attempted cover-up.<\/p>\n<\/blockquote>\n\n

Marcin Krzyzanowski<\/a>:<\/p>\n

I don’t understand how can you put this on the slide, and ship macOS 26 like that at the same time<\/p><\/blockquote>\n\n

See also: Accidental Tech Podcast<\/a>.<\/p>\n\n

Previously:<\/p>\n