{"id":49152,"date":"2025-09-04T15:15:01","date_gmt":"2025-09-04T19:15:01","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=49152"},"modified":"2025-09-04T15:15:01","modified_gmt":"2025-09-04T19:15:01","slug":"substack-iap","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2025\/09\/04\/substack-iap\/","title":{"rendered":"Substack IAP"},"content":{"rendered":"<p><a href=\"https:\/\/on.substack.com\/p\/in-app-payments-iap-faq\">Substack<\/a> (<a href=\"https:\/\/news.ycombinator.com\/item?id=45088977\">Hacker News<\/a>):<\/p>\n<blockquote cite=\"https:\/\/on.substack.com\/p\/in-app-payments-iap-faq\"><p>The Substack app drives more than 30% of all paid subscriptions, making it a major source of discovery and discussion. Until now, however, it hasn&rsquo;t always been possible to upgrade to a paid subscription directly in the app.<\/p><p>That&rsquo;s changing. Apple now allows Substack to include external links for paid subscriptions in the iOS app in the U.S., while also requiring that all publications offer in-app purchase (IAP) as an option.<\/p><p>Subscriptions purchased via Apple&rsquo;s IAP have different fees, payout timing, and billing controls compared with web-based subscriptions. This FAQ explains those differences and the tools Substack has built to help you protect your revenue, maintain your subscriber relationships, and stay in control.<\/p><p>[&#8230;]<\/p><p>To protect your earnings, Substack will automatically set your price in the iOS app higher for subscriptions purchased through Apple&rsquo;s in-app purchase (IAP) system. This increase offsets Apple&rsquo;s fee, so you receive approximately the same payout you would for a web-based subscription.<\/p><\/blockquote>\n<p>You can opt out of the price adjustment, but you can&rsquo;t opt out of IAP. So payments that go through Apple will be delayed, and there&rsquo;s a bifurcated refund system.<\/p>\n\n<p>Previously:<\/p>\n<ul>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/05\/14\/critical-warning-for-external-purchases-in-app-store\/\">Critical Warning for External Purchases in App Store<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/05\/14\/external-purchase-conversion-metrics\/\">External Purchase Conversion Metrics<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/05\/07\/external-payments-from-the-patreon-app\/\">External Payments From the Patreon App<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/05\/06\/external-purchasing-from-the-kindle-app\/\">External Purchasing From the Kindle App<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/05\/02\/app-review-guidelines-updated-for-epic-anti-steering\/\">App Review Guidelines Updated for Epic Anti-Steering<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2024\/08\/14\/creator-platforms-and-the-app-store\/\">Creator Platforms and the App Store<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2024\/08\/12\/apple-going-after-patreon\/\">Apple Going After Patreon<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Substack (Hacker News): The Substack app drives more than 30% of all paid subscriptions, making it a major source of discovery and discussion. Until now, however, it hasn&rsquo;t always been possible to upgrade to a paid subscription directly in the app.That&rsquo;s changing. Apple now allows Substack to include external links for paid subscriptions in the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2025-09-04T19:15:05Z","apple_news_api_id":"27e90bad-c4f1-459c-8cbc-beec2e1cb2f7","apple_news_api_modified_at":"2025-09-04T19:15:05Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/AJ-kLrcTxRZyMvL7sLhyy9w","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[101,2762,522,31,2586,26,2046],"class_list":["post-49152","post","type-post","status-publish","format-standard","hentry","category-technology","tag-business","tag-external-ios-payments","tag-inapppurchase","tag-ios","tag-ios-18","tag-iosapp","tag-substack"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/49152","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=49152"}],"version-history":[{"count":1,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/49152\/revisions"}],"predecessor-version":[{"id":49153,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/49152\/revisions\/49153"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=49152"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=49152"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=49152"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}