{"id":47108,"date":"2025-03-17T15:54:47","date_gmt":"2025-03-17T19:54:47","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=47108"},"modified":"2025-03-25T09:39:12","modified_gmt":"2025-03-25T13:39:12","slug":"how-apple-could-help-with-ai-and-llms","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2025\/03\/17\/how-apple-could-help-with-ai-and-llms\/","title":{"rendered":"How Apple Could Help With AI and LLMs"},"content":{"rendered":"<p><a href=\"https:\/\/x.com\/treblewoe\/status\/1885397317043269644\">treblewoe<\/a>:<\/p>\n<blockquote cite=\"https:\/\/x.com\/treblewoe\/status\/1885397317043269644\"><p>A modest proposal for how Apple can come to dominate the AI race without ever actually matching with the current leaders[&#8230;]<\/p><p>[&#8230;]<\/p><p>So what is Apple the platform vendor to do? Stop thinking like an app ecosystem participant or even an app store referee, and start thinking like a platform vendor again. Apple&rsquo;s value-add here will never be by producing its own &ldquo;frontier&rdquo; model that does everything best.<\/p><p>[&#8230;]<\/p><p>Right now all these AI providers are returning documents in response to user intent, and everyone is treating those documents like the finished product. Here&rsquo;s your poem. Here&rsquo;s your picture. Anything else?.<\/p><p>The brilliance of OpenDoc was that each of those were raw material.<\/p><\/blockquote>\n\n<p><a href=\"https:\/\/shapeof.com\/archives\/2025\/3\/how_apple_could_help_developers_with_ai_and_llms.html\">Gus Mueller<\/a>:<\/p>\n<blockquote cite=\"https:\/\/shapeof.com\/archives\/2025\/3\/how_apple_could_help_developers_with_ai_and_llms.html\">\n<p>Build a semantic index (SI), and allow apps to access it via permissions given similar to what we do for Address Book or Photos.<\/p>\n<p>[&#8230;]<\/p>\n<p>And similar to the Spotlight indexing API, developers should be able to provide data to the SI along with rich metadata.<\/p>\n<p>[&#8230;]<\/p>\n<p>But give developers the opportunity, and then customers will have something to choose from. Make the Mac and iOS the best platform to build personalized LLMs.<\/p>\n<p>Let the apps die and live based on their own merit and reputation. Apple can build the platform, and maybe expand on it over time and use it themselves.<\/p>\n<\/blockquote>\n\n<p>Apple Intelligence has so far been the opposite of the platform strategy that had previously served it so well. Modern Apple is more about providing closed solutions and services.<\/p>\n\n<p>Previously:<\/p>\n<ul>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/03\/17\/leaked-apple-siri-meeting\/\">Leaked Apple Siri Meeting<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/03\/13\/rotten\/\">Rotten<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2025\/03\/12\/apple-delays-more-personalized-siri-apple-intelligence-features\/\">Apple Delays &ldquo;More Personalized Siri&rdquo; Apple Intelligence Features<\/a><\/li>\n<\/ul>\n\n<p id=\"how-apple-could-help-with-ai-and-llms-update-2025-03-25\">Update (2025-03-25): <a href=\"https:\/\/daringfireball.net\/linked\/2025\/03\/19\/apple-needs-to-get-out-of-the-way-with-ai\">John Gruber<\/a>:<\/p>\n<blockquote cite=\"https:\/\/daringfireball.net\/linked\/2025\/03\/19\/apple-needs-to-get-out-of-the-way-with-ai\">\n<p>But Apple didn&rsquo;t make any of the actual apps. Companies like Adobe and Macromedia and Aldus did. Independent small developers made niche extensions for use inside apps like Photoshop, FreeHand, and QuarkXPress. When a new app came along like InDesign&#x2009;&mdash;&#x2009;which quickly ate Quark&rsquo;s lunch&#x2009;&mdash;&#x2009;the Mac remained the dominant platform to use.<\/p>\n\n<p>Making a great platform where <em>other developers<\/em> can innovate is one of Apple&rsquo;s core strengths.<\/p>\n<p>[&#8230;]<\/p>\n<p>Apple should be laser focused on doing this for AI now. Where I quibble with Mueller is that I don&rsquo;t want Apple to get out of the way. I want Apple to pave the roads to create the way. Apple doesn&rsquo;t have to make the cars (<a href=\"https:\/\/www.npr.org\/2024\/02\/27\/1234315814\/apple-cancels-electric-car\">literally<\/a>)&#x2009;&mdash;&#x2009;just pave the best roads. Make the Mac <em>the<\/em> best platform for outside developers to create innovative AI systems and experiences. Make iOS <em>the<\/em> best consumer device to use AI apps from any outside developer. Work on APIs and frameworks for the AI age.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/daringfireball.net\/linked\/2025\/03\/20\/healthkit-as-a-model-for-an-open-semantic-index-from-apple\">John Gruber<\/a> (<a href=\"https:\/\/mastodon.social\/@daringfireball\/114190956767338020\">Mastodon<\/a>):<\/p>\n<blockquote cite=\"https:\/\/daringfireball.net\/linked\/2025\/03\/20\/healthkit-as-a-model-for-an-open-semantic-index-from-apple\">\n<p>Do it like Health&#x2009;&mdash;&#x2009;a model that has proven to be:<\/p>\n\n<ul>\n<li>profitable (for Apple itself, selling devices like Watches);<\/li>\n<li>popular (with users, who actually use it, understand it, and like it);<\/li>\n<li>private;<\/li>\n<li>and open to third-party developers, device makers, and medical service providers.<\/li>\n<\/ul>\n<\/blockquote>\n\n<p><a href=\"https:\/\/pxlnv.com\/blog\/apple-could-build-great-platforms-for-third-party-ai\/\">Nick Heer<\/a>:<\/p>\n<blockquote cite=\"https:\/\/pxlnv.com\/blog\/apple-could-build-great-platforms-for-third-party-ai\/\"><p>One of Apple&rsquo;s specialties is in improving the experience of using many of the same technologies as everyone else. I would like to see that in A.I., too, but I have been disappointed by its <a href=\"https:\/\/pxlnv.com\/blog\/undesign-of-apple-intelligence-features\/\">lacklustre<\/a> efforts so far. Even long-running projects where it has had time to learn and grow have not paid off, as anyone can see in Siri&rsquo;s legacy.<\/p><p>What if you could replace these features? What if Apple&rsquo;s operating systems were great platforms by which users could try third-party A.I. services and find the ones that fit them best? What if Apple could provide certain privacy promises, too? I bet users would want to try alternatives in a heartbeat. Apple ought to welcome the challenge.<\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>treblewoe: A modest proposal for how Apple can come to dominate the AI race without ever actually matching with the current leaders[&#8230;][&#8230;]So what is Apple the platform vendor to do? Stop thinking like an app ecosystem participant or even an app store referee, and start thinking like a platform vendor again. Apple&rsquo;s value-add here will [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2025-03-17T19:54:49Z","apple_news_api_id":"69ee5ce5-601c-4d10-9570-cdac901f3934","apple_news_api_modified_at":"2025-03-25T13:39:15Z","apple_news_api_revision":"AAAAAAAAAAAAAAAAAAAAAQ==","apple_news_api_share_url":"https:\/\/apple.news\/Aae5c5WAcTRCVcM2skB85NA","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[2602,1351,31,30],"class_list":["post-47108","post","type-post","status-publish","format-standard","hentry","category-technology","tag-apple-intelligence","tag-artificial-intelligence","tag-ios","tag-mac"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/47108","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=47108"}],"version-history":[{"count":3,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/47108\/revisions"}],"predecessor-version":[{"id":47187,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/47108\/revisions\/47187"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=47108"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=47108"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=47108"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}