{"id":38221,"date":"2023-01-19T16:03:53","date_gmt":"2023-01-19T21:03:53","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=38221"},"modified":"2023-01-21T09:50:43","modified_gmt":"2023-01-21T14:50:43","slug":"amazon-closing-amazonsmile","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2023\/01\/19\/amazon-closing-amazonsmile\/","title":{"rendered":"Amazon Closing AmazonSmile"},"content":{"rendered":"

Amazon<\/a> (Hacker News<\/a>):<\/p>\n

\n

In 2013, we launched AmazonSmile to make it easier for customers to support their favorite charities. However, after almost a decade, the program has not grown to create the impact that we had originally hoped. With so many eligible organizations—more than 1 million globally—our ability to have an impact was often spread too thin.<\/p>\n<\/blockquote>\n\n

So if it had grown more—i.e. it was costing Amazon more—they would have kept it?<\/p>\n\n

\n

Once AmazonSmile closes, charities will still be able to seek support from Amazon customers by creating their own wish lists.<\/p>\n<\/blockquote>\n\n

Eric Schwarz<\/a>:<\/p>\n

\n

I’ve used this feature almost since the beginning and find it slimy that Amazon would end it with the excuse “it’s spread too thin” when even the small amounts going to some organizations (such as schools and animal rescues) make a big impact.<\/p>\n<\/blockquote>\n\n

Annie Palmer<\/a> (via Hacker News<\/a>):<\/p>\n

\n

Amazon\n on Wednesday will begin a fresh round of job cuts in what’s expected to become the largest workforce cuts in its 28-year history.<\/p>\n

Earlier this month, CEO Andy Jassy said the layoffs would affect more than 18,000 employees, primarily in its human resources and stores divisions.<\/p>\n<\/blockquote>\n\n

Rich Johnston<\/a>:<\/p>\n

\n

Today, there are significant redundancies and firing occurring at Amazon, with executives sending statements to staff. This included staff members at the digital comic book publisher and distributor ComiXology, acquired by Amazon and later integrated into the main Amazon site, with reports of up to 50% layoffs.<\/p>\n<\/blockquote>\n\n

Update (2023-01-20): this_my_sportsreddit<\/a> (via mrzaius<\/a>):<\/p>\n

Here’s the most messed up part. I used to work at Amazon corporate, let me tell you how the entire program Amazon Smile got created.<\/p>

So basically, when a customer wants to buy a product, they usually go straight to Amazon.com and enter what they’re looking for. But there’s also a large segment of customers who begin their search on google, and ends up at Amazon. Well guess what. When that type of search to purchase experience happens, Amazon has to pay google. Internally, Amazon thought that if they could force users to go straight to Amazon, offer a small but obviously less amount of money to charity from each customer than would have been paid to google, it would help kill customers going to google, save Amazon more money than paying google, and be good overall for the brand value of Amazon.<\/p>

That’s why for the program to work, the user has to start shopping at smile.amazon.com. Until recently, the option to use amazon smile wasn’t even available in the app, and even then the user still had to ‘renew’ being a part of Smile multiple times a year. There is no way for a customer to go through the traditional shopping experience, and then during checkout decide they want to give a portion of their purchase to charity, because giving to charity isn’t the point of the overall program. Amazon Smile was developed by the Traffic Optimization team, whose entire purpose is increasing efficiency and lowering costs of getting customers to Amazon.<\/p><\/blockquote>\n\n

Update (2023-01-21): Emily Schmall<\/a> (via John Gordon<\/a>):<\/p>\n

\n

Amazon’s decision to remove certain charities from the program drew the ire of prominent Republicans, who accused the company and its founder, Jeff Bezos, who was Amazon’s chief executive at the time, of discriminating against conservative groups and indulging in what they described as “woke activism.”<\/p>\n

[…]<\/p>\n

For some organizations, AmazonSmile donations represented significant support. St. Jude Children’s Research Hospital, for instance, said in November that it had received $15 million in donations over the lifetime of the program.<\/p>\n

[…]<\/p>\n

Mr. Malone said that “many of the people” who had worked on the AmazonSmile program were among the company employees who were being laid off.<\/p>\n<\/blockquote>\n

But it was “not a cost-cutting measure.”<\/p>","protected":false},"excerpt":{"rendered":"

Amazon (Hacker News): In 2013, we launched AmazonSmile to make it easier for customers to support their favorite charities. However, after almost a decade, the program has not grown to create the impact that we had originally hoped. With so many eligible organizations—more than 1 million globally—our ability to have an impact was often spread […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2023-01-19T21:03:57Z","apple_news_api_id":"3d24e2fa-fe13-4b5c-ba09-e09cb64a83c3","apple_news_api_modified_at":"2023-01-21T14:50:46Z","apple_news_api_revision":"AAAAAAAAAAAAAAAAAAAABA==","apple_news_api_share_url":"https:\/\/apple.news\/APSTi-v4TS1y6CeCctkqDww","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[19,101,1234,1968,509,1451,96],"class_list":["post-38221","post","type-post","status-publish","format-standard","hentry","category-technology","tag-amazon","tag-business","tag-comixology","tag-layoffs","tag-shopping","tag-sunset","tag-web"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/38221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=38221"}],"version-history":[{"count":6,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/38221\/revisions"}],"predecessor-version":[{"id":38241,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/38221\/revisions\/38241"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=38221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=38221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=38221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}