{"id":35317,"date":"2022-03-17T16:55:54","date_gmt":"2022-03-17T20:55:54","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=35317"},"modified":"2022-03-17T16:56:27","modified_gmt":"2022-03-17T20:56:27","slug":"link-in-bio-is-apparently-a-billion-dollar-business","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2022\/03\/17\/link-in-bio-is-apparently-a-billion-dollar-business\/","title":{"rendered":"&ldquo;Link in Bio&rdquo; Is Apparently a Billion-Dollar Business"},"content":{"rendered":"<p><a href=\"https:\/\/techcrunch.com\/2022\/03\/16\/linktree-link-in-bio-series-c-valuation\/\">Amanda Silberling<\/a>:<\/p>\n<blockquote cite=\"https:\/\/techcrunch.com\/2022\/03\/16\/linktree-link-in-bio-series-c-valuation\/\"><p>Who would&rsquo;ve thought that an entire swath of startups would spring up all because Instagram, TikTok and Twitter only let you link to one website in your bio? Apparently, <a href=\"http:\/\/linktr.ee\">Linktree<\/a> co-founder and CEO Alex Zaccaria did.<\/p><p>[&#8230;]<\/p><p>Over the last year and a half, Linktree raised a combined $55.7 million over two funding rounds. Today, the Australia-based company announced a $110 million all equity round led by Index Ventures and Coatue Management, with participation from AirTree Ventures, Insight Partners and Greenoaks. This raise values Linktree at a whopping $1.3 billion. That&rsquo;s a lot for what&rsquo;s essentially a lightweight mini-website builder.<\/p><\/blockquote>\n\n<p>Via <a href=\"https:\/\/pxlnv.com\/linklog\/link-in-bio\/\">Nick Heer<\/a>:<\/p>\n<blockquote cite=\"https:\/\/pxlnv.com\/linklog\/link-in-bio\/\">\n<p>I am no venture capitalist, but that seems like a stunning amount of on-paper value to be hinging on a single product decision from Instagram. Notably, this valuation is higher than <a href=\"https:\/\/www.businessinsider.com\/instagram-billion-dollar-2012-5\">Instagram&rsquo;s was<\/a> when it was acquired by Facebook.<\/p>\n<\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Amanda Silberling: Who would&rsquo;ve thought that an entire swath of startups would spring up all because Instagram, TikTok and Twitter only let you link to one website in your bio? Apparently, Linktree co-founder and CEO Alex Zaccaria did.[&#8230;]Over the last year and a half, Linktree raised a combined $55.7 million over two funding rounds. Today, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2022-03-17T20:55:56Z","apple_news_api_id":"3757a218-1c3e-41d4-9e7f-88ee17a3b143","apple_news_api_modified_at":"2022-03-17T20:56:29Z","apple_news_api_revision":"AAAAAAAAAAAAAAAAAAAAAA==","apple_news_api_share_url":"https:\/\/apple.news\/AN1eiGBw-QdSef4juF6OxQw","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[101,77,1286,2184,96],"class_list":["post-35317","post","type-post","status-publish","format-standard","hentry","category-technology","tag-business","tag-design","tag-instagram","tag-linktree","tag-web"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/35317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=35317"}],"version-history":[{"count":1,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/35317\/revisions"}],"predecessor-version":[{"id":35318,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/35317\/revisions\/35318"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=35317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=35317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=35317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}