{"id":3079,"date":"2011-02-16T17:12:34","date_gmt":"2011-02-16T22:12:34","guid":{"rendered":"http:\/\/mjtsai.com\/blog\/?p=3079"},"modified":"2011-02-16T17:19:35","modified_gmt":"2011-02-16T22:19:35","slug":"a-hypothetical-netflix-ios-plan","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2011\/02\/16\/a-hypothetical-netflix-ios-plan\/","title":{"rendered":"A Hypothetical Netflix &ldquo;iOS Plan&rdquo;"},"content":{"rendered":"<p><a href=\"http:\/\/www.thetechbastard.com\/post\/3326771970\/a-hypothetical-netflix-ios-plan\">The Tech Bastard<\/a>:\n<\/p>\n<blockquote cite=\"http:\/\/www.thetechbastard.com\/post\/3326771970\/a-hypothetical-netflix-ios-plan\"><p>Service providers have an option to fight back that hasn&rsquo;t been discussed enough, though; with a simple change to pricing they could quickly force Apple&rsquo;s hand and show consumers the costs that Apple is passing on to them. They could create a separate, higher priced offering for iOS users.<\/p><\/blockquote>\n<p>In other words, to access the content from iOS you would have to buy a premium subscription plan (or &ldquo;iOS access&rdquo; for a Kindle book), and the price for <em>that<\/em> is what&rsquo;s the same between the in-app and Web stores. I think this satisfies the letter of the guidelines. This would make it clear where the increased costs were coming from, and it could prevent publishers from withdrawing, but customers would still be worse off compared to before <a href=\"http:\/\/mjtsai.com\/blog\/2011\/02\/15\/app-store-subscriptions\/\">Apple&rsquo;s policy changes<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>The Tech Bastard: Service providers have an option to fight back that hasn&rsquo;t been discussed enough, though; with a simple change to pricing they could quickly force Apple&rsquo;s hand and show consumers the costs that Apple is passing on to them. They could create a separate, higher priced offering for iOS users. In other words, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3079","post","type-post","status-publish","format-standard","hentry","category-technology"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/3079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=3079"}],"version-history":[{"count":3,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/3079\/revisions"}],"predecessor-version":[{"id":3082,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/3079\/revisions\/3082"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=3079"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=3079"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=3079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}