{"id":30635,"date":"2020-11-10T14:37:02","date_gmt":"2020-11-10T19:37:02","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=30635"},"modified":"2022-11-01T15:26:01","modified_gmt":"2022-11-01T19:26:01","slug":"apple-silicon-the-roads-not-taken","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2020\/11\/10\/apple-silicon-the-roads-not-taken\/","title":{"rendered":"Apple Silicon: The Roads Not Taken"},"content":{"rendered":"<p><a href=\"https:\/\/take.surf\/2020\/11\/09\/apple-silicon-the-roads-not-taken\">Jesper<\/a>:<\/p>\n<blockquote cite=\"https:\/\/take.surf\/2020\/11\/09\/apple-silicon-the-roads-not-taken\">\n<p>Raspberry Pi-like, &ldquo;tinkerer-friendly&rdquo; Mac, for under $100.<\/p>\n<p>[&#8230;]<\/p>\n<p>A Mac mini the size of the Apple TV, for $199, with 4GB RAM, 64\/128 GB of iPhone-like storage, hardly any I\/O, and probably an A12, A13 or A14.<\/p>\n<p>[&#8230;]<\/p>\n<p>Take the current Mac mini, make it a bit smaller and make it affordable. Again &#x2013; the Intel tax is gone, and Apple, if they want to, can churn out silicon in large scales by themselves already. The first Mac mini was $499 &#x2013; there&rsquo;s no reason the first ARM Mac mini can&rsquo;t be.<\/p>\n<p>[&#8230;]<\/p>\n<p>All of these products essentially are based on this: there&rsquo;s an Apple that makes iPhones for $399 with industry-leading performance, and there&rsquo;s an Apple that sells wheels for almost twice that price. It&rsquo;s up to Apple to define what they want to sell and how they want to market it, and heading into a transition where you drop a hardware partner for your own designs is a perfect time to choose a new tack.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/sdw\/status\/1326233574714957825\">Sebastiaan de With<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/sdw\/status\/1326233574714957825\">\n<p>Cool performance bump for the MacBook Pro, but today&rsquo;s PC laptops have fantastic screens with tiny bezels. Face unlock. Touchscreens and pencils. 4G modems. Tons of awesome features. This looks like a faster MacBook Pro from 2015 with a tiny touchbar nobody wants.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/frankreiff\/status\/1326242410641448961\">Frank Reiff<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/frankreiff\/status\/1326242410641448961\">\n<p>Perhaps the most puzzling thing is that they haven&rsquo;t made a successor to the 12&rdquo; MacBook. That would have been amazing. The only things wrong with it were the performance, the single port and the keyboard: all things that they could have solved with the M1.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/frankreiff\/status\/1326249180252303360\">Frank Reiff<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/frankreiff\/status\/1326249180252303360\">\n<p>For those who hoped that Apple was going to use the Apple Silicon transition to course correct on issues such as ports, Touch Bar and perhaps introduce a new design language or new iOS features such as FaceID, tonight was a bitter disappointment.<\/p>\n<\/blockquote>\n\n<p>Previously:<\/p>\n<ul>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2020\/11\/10\/one-more-thing-apple-silicon-macs\/\">One More Thing: Apple Silicon Macs<\/a><\/li>\n<\/ul>\n\n<p id=\"apple-silicon-the-roads-not-taken-update-2020-11-20\">Update (2020-11-20): <a href=\"https:\/\/arstechnica.com\/gadgets\/2020\/11\/we-are-giddy-interviewing-apple-about-its-mac-silicon-revolution\/\">Samuel Axon<\/a>:<\/p>\n<blockquote cite=\"https:\/\/arstechnica.com\/gadgets\/2020\/11\/we-are-giddy-interviewing-apple-about-its-mac-silicon-revolution\/\"><p>And FYI: we also asked if Apple plans to introduce cheaper Macs, on the assumption that using its own silicon is more economical. &ldquo;We don&rsquo;t do cheap&mdash;you know that,&rdquo; Joswiak admitted. &ldquo;Cheap is for other people, because we try to build a better product.&rdquo;<\/p><\/blockquote>\n<p>The question wasn&rsquo;t about Apple making Macs that were <em>cheap<\/em>, just cheaper than the current ones.<\/p>\n\n<p id=\"apple-silicon-the-roads-not-taken-update-2020-11-23\">Update (2020-11-23): <a href=\"https:\/\/twitter.com\/NSExceptional\/status\/1329906801605808131\">Tanner Bennett<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/NSExceptional\/status\/1329906801605808131\"><p>People need to stop using the word &ldquo;cheap(er)&rdquo; when talking to Apple execs. Ask them about affordable Macs.<\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Jesper: Raspberry Pi-like, &ldquo;tinkerer-friendly&rdquo; Mac, for under $100. [&#8230;] A Mac mini the size of the Apple TV, for $199, with 4GB RAM, 64\/128 GB of iPhone-like storage, hardly any I\/O, and probably an A12, A13 or A14. [&#8230;] Take the current Mac mini, make it a bit smaller and make it affordable. Again &#x2013; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2020-11-10T19:37:04Z","apple_news_api_id":"2831b3c6-cbf9-4ea7-91ee-6a05f0102c41","apple_news_api_modified_at":"2022-11-01T19:26:03Z","apple_news_api_revision":"AAAAAAAAAAAAAAAAAAAABw==","apple_news_api_share_url":"https:\/\/apple.news\/AKDGzxsv5TqeR7moF8BAsQQ","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[1941,1967,30,557,1891,2297],"class_list":["post-30635","post","type-post","status-publish","format-standard","hentry","category-technology","tag-arm-macs","tag-greg-joswiak","tag-mac","tag-macmini","tag-macos-11-0","tag-raspberry-pi"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/30635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=30635"}],"version-history":[{"count":8,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/30635\/revisions"}],"predecessor-version":[{"id":30761,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/30635\/revisions\/30761"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=30635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=30635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=30635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}