{"id":29350,"date":"2020-06-24T16:45:59","date_gmt":"2020-06-24T20:45:59","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=29350"},"modified":"2020-07-27T16:16:33","modified_gmt":"2020-07-27T20:16:33","slug":"app-clips-for-ios","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2020\/06\/24\/app-clips-for-ios\/","title":{"rendered":"App Clips for iOS"},"content":{"rendered":"<p><a href=\"https:\/\/developer.apple.com\/app-clips\/\">Apple<\/a> (also: <a href=\"https:\/\/news.ycombinator.com\/item?id=23630775\">Hacker News<\/a>):<\/p>\n<blockquote cite=\"https:\/\/developer.apple.com\/app-clips\/\"><p>App clips are a great way for users to quickly access and experience what your app has to offer. An app clip is a small part of your app that&rsquo;s discoverable at the moment it&rsquo;s needed. App clips are fast and lightweight so a user can open them quickly. Whether they&rsquo;re ordering take-out from a restaurant, renting a scooter, or setting up a new connected appliance for the first time, users will be able to start and finish an experience from your app in seconds. And when they&rsquo;re done, you can offer the opportunity to download your full app.<\/p>\n<p>[&#8230;]<\/p>\n<p>App clips can adopt a new type of notification that can be presented within eight hours of a user launching your app clip.<\/p><\/blockquote>\n\n<p><a href=\"https:\/\/ericasadun.com\/2020\/06\/23\/app-clips-when-is-an-app-an-app-and-when-should-it-be-a-webpage\/\">Erica Sadun<\/a>:<\/p>\n<blockquote cite=\"https:\/\/ericasadun.com\/2020\/06\/23\/app-clips-when-is-an-app-an-app-and-when-should-it-be-a-webpage\/\"><p>All App Clips are accessed via URLs and limited to 10MB or less in size.  Their job is to move a user through a quick transaction and then either return control to the user or solicit the user to download the full application. So if you&rsquo;re selling cupcakes, you can &ldquo;upsell&rdquo; the experience from a single purchase to a loyalty program app.<\/p>\n<p>[&#8230;]<\/p>\n<p>When I first saw this feature, I wasn&rsquo;t all that excited. Now that I&rsquo;ve dived in a little more I&rsquo;m much more impressed by the thought care and clever delivery mechanism Apple. has put together.<\/p><\/blockquote>\n\n<p id=\"app-clips-for-ios-update-2020-07-27\">Update (2020-07-27): <a href=\"https:\/\/twitter.com\/parrots\/status\/1283793877699371008\">Curtis Herbert<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/parrots\/status\/1283793877699371008\"><p>Interesting to think about the parallels between AMP and App Clips (at least for URL triggering). Both are an attempt to keep people in the platform&rsquo;s ecosystem, and focus on small footprints \/ focused tasks, without sending them to some JS-loaded BS web page.<\/p><p>If we get enough App Clips registered for URLs, Apple has it&rsquo;s own mini App-web.<\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Apple (also: Hacker News): App clips are a great way for users to quickly access and experience what your app has to offer. An app clip is a small part of your app that&rsquo;s discoverable at the moment it&rsquo;s needed. App clips are fast and lightweight so a user can open them quickly. Whether they&rsquo;re [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2020-06-24T20:46:01Z","apple_news_api_id":"327786b2-cace-4e55-93db-1e0437ca4237","apple_news_api_modified_at":"2020-07-27T20:16:37Z","apple_news_api_revision":"AAAAAAAAAAAAAAAAAAAAAA==","apple_news_api_share_url":"https:\/\/apple.news\/AMneGssrOTlWT2x4EN8pCNw","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[31,1837],"class_list":["post-29350","post","type-post","status-publish","format-standard","hentry","category-technology","tag-ios","tag-ios-14"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/29350","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=29350"}],"version-history":[{"count":2,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/29350\/revisions"}],"predecessor-version":[{"id":29590,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/29350\/revisions\/29590"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=29350"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=29350"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=29350"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}