{"id":2718,"date":"2010-08-31T09:33:24","date_gmt":"2010-08-31T13:33:24","guid":{"rendered":"http:\/\/mjtsai.com\/blog\/?p=2718"},"modified":"2010-08-31T09:33:28","modified_gmt":"2010-08-31T13:33:28","slug":"iad-for-developers","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2010\/08\/31\/iad-for-developers\/","title":{"rendered":"iAd for Developers"},"content":{"rendered":"<p><a href=\"http:\/\/www.crossforward.com\/2010\/08\/25\/iad-for-developers\/\">David Smith<\/a>:<\/p>\n<blockquote cite=\"http:\/\/www.crossforward.com\/2010\/08\/25\/iad-for-developers\/\"><p>I was willing to try out iAd because it did one thing that no other platform can offer&mdash;a seamless purchase experience. The user never leaves the current app to complete the purchase, so the user experience is about as good as you get. However, I think that Apple has found itself falling foul of exactly the same problems they called out when the unveiled iAd.<\/p><\/blockquote>\n<p>It cost him $15 for each download of his $0.99 app. Part of the problem may have been the app&rsquo;s 3-start rating, though. Interestingly, he got a much higher click-through rate with AdMob.<\/p>","protected":false},"excerpt":{"rendered":"<p>David Smith: I was willing to try out iAd because it did one thing that no other platform can offer&mdash;a seamless purchase experience. The user never leaves the current app to complete the purchase, so the user experience is about as good as you get. However, I think that Apple has found itself falling foul [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2718","post","type-post","status-publish","format-standard","hentry","category-technology"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/2718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=2718"}],"version-history":[{"count":1,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/2718\/revisions"}],"predecessor-version":[{"id":2719,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/2718\/revisions\/2719"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=2718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=2718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=2718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}