{"id":25937,"date":"2019-07-12T15:16:52","date_gmt":"2019-07-12T19:16:52","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=25937"},"modified":"2021-02-08T14:43:31","modified_gmt":"2021-02-08T19:43:31","slug":"predatory-ios-app-subscriptions","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2019\/07\/12\/predatory-ios-app-subscriptions\/","title":{"rendered":"Predatory iOS App Subscriptions"},"content":{"rendered":"<p><a href=\"https:\/\/twitter.com\/drbarnard\/status\/1147218953179205632\">David Barnard<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/drbarnard\/status\/1147218953179205632\">\n<p>I decided to try and tune the my niece&rsquo;s Disney princess guitar and went to the App Store looking for a tuner. Top result is an ad for an app by MVM, the company I called out last week for shady onboarding and $400+\/yr subscriptions.<\/p>\n<p>Second result is a curated story, so I figured that would be better than continuing to look through the search results. So I download one of those apps. Similar shady onboarding, then a $100\/yr subscription. (At least this one has a close button hidden in the top left.)<\/p>\n<p>[&#8230;]<\/p>\n<p>What&rsquo;s especially insidious is that to make these scams work, developers are spending tons of money on user acquisition. I&rsquo;ve talked to some knowledgable folks who estimate these apps spend as much as 90% of their gross revenue on app install ads.<\/p>\n<p>[&#8230;]<\/p>\n<p>Apple is allowing these scams to tarnish their brand and destroy people&rsquo;s trust in the App Store to make a little extra money and pad the pockets of Google and Facebook. They&rsquo;ve been playing whack-a-mole for years instead of doing the deeper work of re-aligning incentives.<\/p>\n<p>[&#8230;]<\/p>\n<p> And that brings us back to my rant last fall. Not only is Apple failing to re-aligning incentives, they are actively incentivizing revenue over user experience by featuring apps based on how well they do financially without regard for how they do it.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/monkeydom\/status\/1148446543554449408\">Dominik Wagner<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/monkeydom\/status\/1148446543554449408\">\n<p>The @AppStore currently promotes a metronome app that has a $7.99 weekly price. That is $415.48 for the default trial subscription it shows at start. That&rsquo;s promoting fraud. And not the first occasion. @Apple we demand better.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/reneritchie\/status\/1148450712248115200\">Rene Ritchie<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/reneritchie\/status\/1148450712248115200\">\n<p>Gross. Looks like a few metronome apps do this. Among a ton of other gross of apps.<\/p>\n<p>Totally destroys the &ldquo;you can just trust it&rdquo; reputation of the @AppStore<\/p>\n<p>Hope Apple cracks down on all the subscription scams and yesterday.<\/p>\n<\/blockquote>\n\n<p>I don&rsquo;t think Apple should ban these apps or prevent developers from setting the prices. But it should be easier for customers to see what they&rsquo;re committing to and to cancel before they get rebilled.<\/p>\n\n<p><a href=\"https:\/\/twitter.com\/rjonesy\/status\/1149338362131693569\">Ryan Jones<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/rjonesy\/status\/1149338362131693569\">\n<p>The scammers that are ruining the App Store WILL erode consumer trust, Apple&rsquo;s advantage, viability of good products, and services revenue.<\/p>\n<p>Again, I think and talk about it a lot, because these things change slowly, then all of a sudden.<\/p>\n<\/blockquote>\n\n<p>Previously:<\/p>\n<ul>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2019\/04\/12\/app-store-subscription-confirmation-alert\/\">App Store Subscription Confirmation Alert<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2018\/12\/23\/acceptable-renewable-subscriptions-pitch-screens\/\">Acceptable Renewable Subscriptions Pitch Screens<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2018\/11\/28\/how-to-game-the-app-store\/\">How to Game the App Store<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2018\/10\/22\/apple-pulling-high-grossing-scammy-subscription-apps-off-the-app-store\/\">Apple Pulling High-Grossing Scammy Subscription Apps Off the App Store<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2018\/04\/18\/weather-alarms-scam\/\">Weather Alarms Scam<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2017\/06\/12\/in-app-purchase-scams-in-the-app-store\/\">In-App Purchase Scams in the App Store<\/a><\/li>\n<li><a href=\"https:\/\/mjtsai.com\/blog\/2016\/10\/06\/experimenting-with-app-store-search-ads\/\">Experimenting With App Store Search Ads<\/a><\/li>\n<\/ul>\n\n<p id=\"predatory-ios-app-subscriptions-update-2019-07-23\">Update (2019-07-23): <a href=\"https:\/\/twitter.com\/rjonesy\/status\/1152346944452341764\">Ryan Jones<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/rjonesy\/status\/1152346944452341764\">\n<p>Whhhhhhaaaaat. LOL. Found this app because the twin sisters that made it were featured in the App Store.<\/p>\n<p>Now THAT is a paywall. &#x1F923;<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/rjonesy\/status\/1152347595630632960\">Ryan Jones<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/rjonesy\/status\/1152347595630632960\">\n<p>Here&rsquo;s a video.<\/p>\n<p>TRY FOR FREE!<\/p>\n<p>....$500 per year. Hahahah<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/rjonesy\/status\/1152409801869148161\">Ryan Jones<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/rjonesy\/status\/1152409801869148161\">\n<p>OMG, if you try to close the paywall...<\/p>\n<p>At this point - pure scam. Through and through.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/tapbot_paul\/status\/1152724386799149057\">Paul Haddad<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/tapbot_paul\/status\/1152724386799149057\">\n<p>I like how the $520 subscription text is unreadable. Also wow this is an app target at kids, how the hell can Apple feature this. Shameful.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/gruber\/status\/1152726160910036997\">John Gruber<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/gruber\/status\/1152726160910036997\">\n<p>More than just unreadable, I&rsquo;d argue they go to extraordinary lengths to render it illegible. It&rsquo;s more like a hidden easter egg.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/marcoarment\/status\/1152725685556981760\">Marco Arment<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/marcoarment\/status\/1152725685556981760\">\n<p>App Store subscription scams are 100% Apple&rsquo;s fault, with most of the problem being the design of the purchase-confirmation screen.<\/p>\n<p>Look at how little space is used to communicate the price, buried under a wall of boilerplate &ldquo;policy&rdquo; text, surrounded by huge calls to action.<\/p>\n<p>If Apple&rsquo;s going to continue accepting apps despite exorbitant subscription pricing &mdash; probably the only enforceable option &mdash; iOS needs to MUCH better communicate pricing on the IAP confirmation screen.<\/p>\n<p>I&rsquo;d like to see short-duration subs show the true price per month or year.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/rjonesy\/status\/1152727427510149120\">Ryan Jones<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/rjonesy\/status\/1152727427510149120\">\n<p>Exactly, plus the incentives they have created. All their policies incentive this, we are the fools fighting what the platform&lsquo;s natural gravitational pull is telling us to do.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/devHsu\/status\/1152730245453062144\">David Hsu<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/devHsu\/status\/1152730245453062144\">\n<p>Ignorant app review is one thing&mdash;we&rsquo;re used to it&mdash;but actively promoting apps like this, with Apple taking 30% cut of whatever amount these scams rake in&#8230; It&rsquo;s hard to not doubt these repeated offenses from Apple are completely accidental.<\/p>\n<\/blockquote>\n\n<p><a href=\"https:\/\/twitter.com\/Freerunnering\/status\/1152731181525479427\">Kyle Howells<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/Freerunnering\/status\/1152731181525479427\">\n<p>Apple avoided upgrade pricing&#8230; because they disagreed with the user experience or the principle? &#x1F937;&#x1F3FB;&#x200D;&#x2642;&#xFE0F;<\/p>\n<p>Instead they&rsquo;ve pushed developers towards subscriptions, with this completely predictable result. The AppStore is now full of spam and scam apps trying to trick you.<\/p>\n<\/blockquote>\n\n<p id=\"predatory-ios-app-subscriptions-update-2019-08-02\">Update (2019-08-02): <a href=\"https:\/\/twitter.com\/MarkVillacampa\/status\/1157290113551994880\">Mark Villacampa<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/MarkVillacampa\/status\/1157290113551994880\">\n<p>This? Oh, nothing, just a QR code app that charges a 10&euro;\/week subscription, hoping people forget to unsubscribe after the 3 days free trial period<\/p>\n<\/blockquote>\n\n<p id=\"predatory-ios-app-subscriptions-update-2019-08-19\">Update (2019-08-19): <a href=\"https:\/\/twitter.com\/LukasStefanko\/status\/1159367606475866117\">Lukas Stefanko<\/a>:<\/p>\n<blockquote cite=\"https:\/\/twitter.com\/LukasStefanko\/status\/1159367606475866117\">\n<p>Over 2,000 scam apps <a href=\"https:\/\/www.welivesecurity.com\/2018\/12\/03\/scam-ios-apps-promise-fitness-steal-money-instead\/\">discovered on App Store<\/a> #iOS<\/p>\n<p>-scan fingerprint to make in-app purchase<br \/>\n-some of them are still on App Store<br \/>\n-2 apps made around $400k in June alone<br \/>\n-list of 517 apps<\/p>\n<p>Apps ask users to place their finger on the Home button to take a heart-beat reading. App dims the display to minimum to hide the content &mdash; which is actually dialogue requesting authorization for in-app purchase.<\/p>\n<\/blockquote>\n\n<p><a href=\"http:\/\/reverttosaved.com\/2019\/08\/19\/apple-must-eradicate-predatory-app-store-iap-scams-gaming-the-system\/\">Craig Grannell<\/a>:<\/p>\n<blockquote cite=\"http:\/\/reverttosaved.com\/2019\/08\/19\/apple-must-eradicate-predatory-app-store-iap-scams-gaming-the-system\/\">\n<p>There is no way to escape the screen and use even a feature-limited version of the app. The FREE FOR NEW USERS button shimmers and animates, and the header states you can &ldquo;access all features for free&rdquo;. However, beneath the shimmering button is a comparatively dull one, outlining a staggering &pound;24.49 fee &#x2013; for a filter app. This is clearly designed to drive people to prod the free button; but take another look and you see some really faint grey text below, which notes that the trial is for just three days. After that point, you&rsquo;ll be charged a monstrous &pound;8.49 per week &#x2013; more even than that monthly fee.<\/p>\n<p>Sure enough, tap the button labelled FREE under the heading that says &lsquo;For Free&rsquo;, and you&rsquo;re invited to join a piffling three-day free trial that then converts into an &pound;8.49 <em>per week<\/em> charge. On older iPhones, this is horribly easy to trigger in error &#x2013; automatic, if your thumb&rsquo;s already on the Home button. <\/p>\n<\/blockquote>\n\n<p id=\"predatory-ios-app-subscriptions-update-2019-09-27\">Update (2019-09-27): See also: <a href=\"https:\/\/news.sophos.com\/en-us\/2019\/09\/25\/fleeceware-apps-overcharge-users-for-basic-app-functionality\/\">Fleeceware<\/a> (via <a href=\"https:\/\/news.ycombinator.com\/item?id=21084832\">Hacker News<\/a>).<\/p>","protected":false},"excerpt":{"rendered":"<p>David Barnard: I decided to try and tune the my niece&rsquo;s Disney princess guitar and went to the App Store looking for a tuner. Top result is an ad for an app by MVM, the company I called out last week for shady onboarding and $400+\/yr subscriptions. Second result is a curated story, so I [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2019-07-12T19:16:54Z","apple_news_api_id":"bb4eda0f-dc85-4837-996f-f75deac3080f","apple_news_api_modified_at":"2021-02-08T19:43:35Z","apple_news_api_revision":"AAAAAAAAAAAAAAAAAAAACA==","apple_news_api_share_url":"https:\/\/apple.news\/Au07aD9yFSDeZb_dd6sMIDw","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[354,1846,91,2036,1421,101,522,31,1610,26],"class_list":["post-25937","post","type-post","status-publish","format-standard","hentry","category-technology","tag-advertising","tag-app-review","tag-appstore","tag-app-store-scams","tag-app-subscriptions","tag-business","tag-inapppurchase","tag-ios","tag-ios-12","tag-iosapp"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/25937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=25937"}],"version-history":[{"count":7,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/25937\/revisions"}],"predecessor-version":[{"id":26708,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/25937\/revisions\/26708"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=25937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=25937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=25937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}