{"id":22968,"date":"2018-10-03T16:16:01","date_gmt":"2018-10-03T20:16:01","guid":{"rendered":"https:\/\/mjtsai.com\/blog\/?p=22968"},"modified":"2018-10-03T16:16:01","modified_gmt":"2018-10-03T20:16:01","slug":"why-apple-chooses-thin-devices","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2018\/10\/03\/why-apple-chooses-thin-devices\/","title":{"rendered":"Why Apple Chooses Thin Devices"},"content":{"rendered":"

Danilo Campos<\/a>:<\/p>\n

\n

So why is Apple making things thinner, rather than expanding battery life? Why are they sacrificing headphone ports to push their designs into thinner and thinner dimensions?<\/p>\n

The answer is that anyone can make bulky tech with massive battery capacity.<\/p>\n

But no one can build devices that are as miniaturized as Apple’s.<\/p>\n

Through miniaturization, Apple creates products whose subjective experience of niceness cannot be matched.<\/p>\n<\/blockquote>\n

However, there are diminishing returns and increasing tradeoffs for thinness.<\/p>\n\n

Previously: Unreliable MacBook Pro Keyboards<\/a>, The Impossible Dream of USB-C<\/a>, Removing the iPhone’s Headphone Jack<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Danilo Campos: So why is Apple making things thinner, rather than expanding battery life? Why are they sacrificing headphone ports to push their designs into thinner and thinner dimensions? The answer is that anyone can make bulky tech with massive battery capacity. But no one can build devices that are as miniaturized as Apple’s. Through […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"2018-10-03T20:16:03Z","apple_news_api_id":"7c862c6f-d1da-4dab-851c-62d8035493e5","apple_news_api_modified_at":"2018-10-03T20:16:04Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/AfIYsb9HaTauFHGLYA1ST5Q","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[],"tags":[31,1610,145,85,30,1155,100,1609],"class_list":["post-22968","post","type-post","status-publish","format-standard","hentry","tag-ios","tag-ios-12","tag-ipad","tag-iphone","tag-mac","tag-macbook","tag-macbookpro","tag-macos-10-14"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/22968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=22968"}],"version-history":[{"count":1,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/22968\/revisions"}],"predecessor-version":[{"id":22969,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/22968\/revisions\/22969"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=22968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=22968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=22968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}