{"id":1769,"date":"2008-08-08T18:04:34","date_gmt":"2008-08-08T22:04:34","guid":{"rendered":"http:\/\/mjtsai.com\/blog\/?p=1769"},"modified":"2008-08-08T18:04:42","modified_gmt":"2008-08-08T22:04:42","slug":"apple-ad-sets-the-wrong-expectations","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2008\/08\/08\/apple-ad-sets-the-wrong-expectations\/","title":{"rendered":"Apple Ad Sets the Wrong Expectations"},"content":{"rendered":"<p><a href=\"http:\/\/www.37signals.com\/svn\/posts\/1190-sour-apple-how-an-apple-ad-sets-the-wrong-expectations\">Jason Fried<\/a>:<\/p>\n<blockquote cite=\"http:\/\/www.37signals.com\/svn\/posts\/1190-sour-apple-how-an-apple-ad-sets-the-wrong-expectations\">\n<p>This ad borders on bait-and-switch and it&rsquo;s disappointing to see Apple go there. If the ad wasn&rsquo;t about speed it might be a different story. If they were just showing off as many features as they could in a 30 second spot it would be understandable. If they exercised poetic license and cut out a few frames to make a different point we&rsquo;d understand.&#8230;But Unslow is about selling speed.<\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Jason Fried: This ad borders on bait-and-switch and it&rsquo;s disappointing to see Apple go there. If the ad wasn&rsquo;t about speed it might be a different story. If they were just showing off as many features as they could in a 30 second spot it would be understandable. If they exercised poetic license and cut [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1769","post","type-post","status-publish","format-standard","hentry","category-technology"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/1769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=1769"}],"version-history":[{"count":0,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/1769\/revisions"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=1769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=1769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=1769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}