{"id":12781,"date":"2015-11-10T13:09:37","date_gmt":"2015-11-10T18:09:37","guid":{"rendered":"http:\/\/mjtsai.com\/blog\/?p=12781"},"modified":"2015-11-10T13:09:37","modified_gmt":"2015-11-10T18:09:37","slug":"apples-beautiful-construction-barriers","status":"publish","type":"post","link":"https:\/\/mjtsai.com\/blog\/2015\/11\/10\/apples-beautiful-construction-barriers\/","title":{"rendered":"Apple&rsquo;s Beautiful Construction Barriers"},"content":{"rendered":"<p><a href=\"http:\/\/52tiger.net\/apples-beautiful-construction-barriers\/\">Dave Caolo<\/a>:<\/p>\n<blockquote cite=\"http:\/\/52tiger.net\/apples-beautiful-construction-barriers\/\">\n<p>When I saw these <a href=\"http:\/\/www.onemorething.nl\/2012\/02\/zie-je-nou-wel-apple-store-op-leidseplein\/\">photos of the forthcoming Apple Store in Amsterdam<\/a>, I noticed how great the construction barriers look. Typically barriers like this are erected simply to discourage prying eyes, but Apple often uses them as a marketing opportunity. This practice isn&rsquo;t unique to Apple, of course, nor does the company always make such an effort. But when it does, the results are often charming.&nbsp;Here&rsquo;s a look at some clever barriers Apple has used.<\/p>\n<p>[&#8230;]<\/p>\n<p>I&rsquo;m biased as a former Bostonian, but my favorite example graced the <a href=\"http:\/\/www.apple.com\/retail\/boylstonstreet\/\">Boylston Street Store<\/a>. Made to resemble <a href=\"http:\/\/en.wikipedia.org\/wiki\/Green_Monster\">Fenway Park&rsquo;s Green Monster<\/a>, Apple successfully pandered to Red Sox Nation.<\/p>\n<\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Dave Caolo: When I saw these photos of the forthcoming Apple Store in Amsterdam, I noticed how great the construction barriers look. Typically barriers like this are erected simply to discourage prying eyes, but Apple often uses them as a marketing opportunity. This practice isn&rsquo;t unique to Apple, of course, nor does the company always [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\"","apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"footnotes":""},"categories":[2],"tags":[38,58,77],"class_list":["post-12781","post","type-post","status-publish","format-standard","hentry","category-technology","tag-apple","tag-appleretailstores","tag-design"],"apple_news_notices":[],"_links":{"self":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/12781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/comments?post=12781"}],"version-history":[{"count":1,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/12781\/revisions"}],"predecessor-version":[{"id":12782,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/posts\/12781\/revisions\/12782"}],"wp:attachment":[{"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/media?parent=12781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/categories?post=12781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mjtsai.com\/blog\/wp-json\/wp\/v2\/tags?post=12781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}